Founded in 1994, by Damon Way and Ken Block after the two met during a community college class and launched a series of startups, DC quickly grew to become a leader in performance skateboarding shoes and a renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear, and accessories. As one of the cornerstones of its marketing strategy, DC has built a world-class team of professional skateboarding, snowboarding, and motocross athletes that exemplify and enhance DC’s brand, develop its signature products, and support its promotional efforts. There is no question that DC Shoes is the best skateboard brand. Founded with a fearless attitude and innovative mind, DC Shoes has continued to evolve skate style since day one. They are more than just a streetwear brand, they are innovators of the skate style and culture, and constantly working to find new ways to progress skateboarding through new product and designs. DC Shoes is a brand you can trust to always be at the core of skateboarding and the cutting edge of street style.